Sunday, May 19, 2013

W2WW Around Town - Warby Parker open in Boston.

Last year, Lisa wrote a great piece about Warby Parker and their cool new eyeglass frames that you can sample in your home; you select up to 5 frames, they ship them to you for free, and you have 5 days to check them out.  $95 for prescription glasses - can't really beat it, can you?  

After success with pop-up shops and at 2 other brick-and-mortar locations in New York, Warby Parker opened at 83 Newbury Street, between Berkeley and Clarendon, this past Friday.  (Conveniently upstairs from Georgetown Cupcakes.)
Image from warbyparker.com.
I was in the city this weekend with a friend for a mini-break, and we happened upon the 'grand opening'.  Yes, we were lured in by mini, blue velvet cupcakes with eyeglass motifs on them, but we really loved the offerings.  The store was packed! 
Image from Jennifer Houston.
My friend, in need of new sunglasses, discovered that all sunglasses were $95 and prescription sunglasses where $150.  Excellent!  After trying on about a dozen pairs, she went back to the first ones she tried on, these cool Boyd sunglasses.
Image from warbyparker.com.
Out we walked, new sunglasses in one hand and a cupcake in the other.  Perfect Saturday afternoon, no?!  If you find yourself on Newbury Street, stop by to check them out.  ~ JH

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