W2WW Around Town - Warby Parker open in Boston.

Last year, Lisa wrote a great piece about Warby Parker and their cool new eyeglass frames that you can sample in your home; you select up to 5 frames, they ship them to you for free, and you have 5 days to check them out.  $95 for prescription glasses - can't really beat it, can you?  

After success with pop-up shops and at 2 other brick-and-mortar locations in New York, Warby Parker opened at 83 Newbury Street, between Berkeley and Clarendon, this past Friday.  (Conveniently upstairs from Georgetown Cupcakes.)

Image from warbyparker.com.

I was in the city this weekend with a friend for a mini-break, and we happened upon the 'grand opening'.  Yes, we were lured in by mini, blue velvet cupcakes with eyeglass motifs on them, but we really loved the offerings.  The store was packed! 

Image from Jennifer Houston.

My friend, in need of new sunglasses, discovered that all sunglasses were $95 and prescription sunglasses where $150.  Excellent!  After trying on about a dozen pairs, she went back to the first ones she tried on, these cool Boyd sunglasses.

Image from warbyparker.com.

Out we walked, new sunglasses in one hand and a cupcake in the other.  Perfect Saturday afternoon, no?!  If you find yourself on Newbury Street, stop by to check them out.  ~ JH

...you want cool new eyeglasses.

My obsession with style extends to eyeglasses. Just ask my husband about our honeymoon in Italy and the 52 eyeglass shops I dragged him into to find a perfect pair and watch his eyes roll.

So imagine my glee when I discovered Warby Parker.  Very cool, geek-chic frames for prescription glasses priced mostly at $95.  That's right, $95!  How about channeling my inner schoolmarm in Preston in Sandalwood ?

or ratcheting up the cool factor in Owen in Striped Chestnut ?

or matching Filmore in Hazelwood to my hair?

There's always 1950s geek-chic Winston in Lunar Fade?

All photos from warbyparker.com.

Oh, there are so many good ones to choose from!  Warby Parker knows this, so they let you try before you buy.   If you're not sure, upload a photo and "try-on" frames right on your screen.  Or select 5 pairs to play with in the comfort of your home and own mirror.

Learn more about Warby Parker and how New Yorkers are lining up to try and buy in this New York Times article. ~ LB